Meta Ads
Instagram and Facebook.
- Cold, warm and retargeting audiences kept separate
- Video and static creative produced in-house
- Weekly audience and creative testing
- Catalog and collection ads for stores
US agencies typically take 10% to 20% of whatever you invest in ads — the more you grow, the more they bill. We charge a fixed fee agreed in advance. Double your budget and our price doesn't move.
Instagram and Facebook.
Search, Display and YouTube.
Without measurement it's a guess.
Ad spend is paid by you, directly to the platform, and never passes through us. The figures below are management only.
Meta Ads or Google Ads.
Both channels, working together.
For spend above $5,000 a month.
We don't promise "10x ROAS in 30 days". Anyone promising that is guessing, because return depends on your pricing, your margin, how fast you answer a lead and who else is advertising in your zip code — none of which sits in our hands. What we do commit to is method, honest numbers and fast correction when something isn't working.
Month one is the account learning, not a miracle. We install tracking, launch three to five audience and creative variations, and let the algorithm gather enough signal to make decisions. Cost per result usually starts dropping consistently somewhere between week three and week six. Killing a campaign in week two throws away the investment you just made in the learning phase.
For a local US service business, campaigns under about $600 a month in spend rarely gather enough data to optimize. Below that, our honest advice is to put the money into the website and Google Business Profile first, which produce organic return, and layer ads on afterwards. We'll say that on the first call even when it means not signing you today.
We build or use your own ad account, in your name, on your card. You see every dollar spent directly in the platform, with no intermediary. If we ever part ways, the account, the history and the audiences stay with you.
No, and that's the main difference from the US model. There, 10% to 20% of what you invest becomes agency commission. Our fee is flat and agreed upfront. Go from $2,000 to $4,000 in monthly spend and our price stays identical.
For local US service businesses we recommend starting around $600 a month in spend, on top of our fee. Below that the campaign can't gather enough data for the algorithm to optimize, and you pay a lot for very little.
We do. Video, imagery and copy come from here — that's Matheus on production and filming, Barbara on scripts and copy. If you have your own assets, we'll use those too.
First leads usually arrive in week one or two. Stable, predictable cost per result lands between week three and week six. Before that the campaign is still learning.
We do, and we'll be straight with you: clicks in those verticals in the US can run past $30. The strategy shifts a lot — content, SEO and referral work harder, with ads used for targeted pushes. We'll build the plan accordingly rather than burning your budget.
No. Management is month to month and you can end it with notice. We'd rather keep clients on results than on a cancellation penalty.